display window
Synonym :
store window
shop window
Display windows are installed in building façades to display merchandise and to convey an image of the retail store. They are one of the important elements that make up a storefront. Configuration may vary depending on the type of merchandise, but the basic shapes are parallel with the street, inverted L-shape, and inverted concave.
Texts From Articles (63)
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A Tea House for Schönbrunn has been exhibited at the Japanese Garden in Schönbrunn
“Learning from the Japanese Tea House”, a project granted by the Window Research Institu…
14 Jul 2023
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Windowless Buildings: Their Logic and Pathology
One characteristic element of the modernist architecture that emerged in the early twentieth century…
04 Aug 2023
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A Conversation with Johansen Skovsted Arkitekter
On the occasion of the “Windowology: New Architectural Views from Japan” currently being…
12 Jul 2023
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Double Vision
Selecting “wallpaper” or organizing files on a “desktop” are now familiar acts that can either take …
06 Jul 2023
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Does light stop within window panes? – Yuriko Kurimoto’s Window
Since Kunié Sugiura wrote about windows in New York last time, let’s start this article on the…
11 May 2023
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The Experimental Design of the House in Sapporo
Known as an experimental work of modern architecture tailored for Hokkaido’s climate, the House in S…
12 Apr 2023
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Gerrit Rietveld – A sense of space
Gerrit Rietveld (1888-1964) is perhaps Holland’s best-known architect. His Schröder House in Utrecht…
27 Mar 2023
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The Divine Invasion: Aldo Rossi’s Windows without Glass
When we face the presence of towering walls, massive mountains, or solid architectural volumes, we f…
13 Feb 2023
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Screen Time
Screens are everywhere: stadiums, stations, billboards, buildings, refrigerators, thermostats, on ou…
25 Jan 2023
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Issue 6: Beckoning Qilous
Just about everyone in Taiwan eats similar food from the countless semi-outdoor dining halls there. …
27 Oct 2022
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[Extended till Summer 2023]Windowology: New Architectural Views from Japan at the VILLUM Window Collection, Denmark
After being exhibited at the three Japan Houses in Los Angeles, São Paulo, and London, we are excite…
29 Aug 2022
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Architecture with “Madosoto” at all times and in all places
Fushimi: Today, as we begin our new series, “Madosoto: Outside Scenery,” we would like to discuss th…
18 Apr 2022
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The Yosuitei13 Bokusekimado
,13 Bokusekimado A bokusekimado (lit. “brushwork window”), also known as a hanaakarimado (lit. “flo…
06 Dec 2021
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A Conversation with Christ & Gantenbein
Christ & Gantenbein was formed in 1998 by Emanuel Christ and Christoph Gantenbein after graduati…
31 Mar 2022
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Issue 3: Where the Pavilions Went : Orchid Island (Part 2)
I left the village of Yeyin and took a trip around the island. Going on the road made me conscious o…
12 Jan 2022
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Windowology: New Architectural Views from Japan at Japan House London
After being exhibited at Japan House São Paulo, the exhibition Windowology: New Architectural Views …
03 Dec 2021
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Issue 2: The Buried Black Roofs : Orchid Island (Part 1)
,While we may often speak of “Taiwanese people,” people belonging to a variety of ethnic…
11 Nov 2021
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“WINDOWOLOGY: Estudo de janelas no Japão” at Japan House São Paulo
This exhibition showcases windows as fundamental elements of the Japanese society ,After being exhib…
02 Jul 2021
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Takashi Homma on photographing the window in Le Corbusier’s architecture
Eye Camera Window: Takashi Homma on Le Corbusier will be presented at the Canadian Centre for Archit…
12 Feb 2021
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From the “Window” Snapshots of the 1970s to Contemporary German Photography
Candida Höfer is one of Germany’s leading contemporary photographers. She studied under master photo…
03 Oct 2018
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Rei Naito: Mirror Creation
Rei Naito is an artist who creates works that converse with the environments that surround them, pos…
02 Nov 2020
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Chiharu Shiota The Sense of Daily Life and Smells Soaked into Windows Gives Power to My Work
Chiharu Shiota is an ever-active Berlin-based artist. In works such as her large-scale installations…
15 Oct 2019
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Windowology: New Architectural Views from Japan Exhibition at Japan House London
Japan House London is temporarily closed to hinder the spread of coronavirus (COVID-19). Any changes…
03 Feb 2020
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Chapter 2: The frame – the window as optical device or trompe l’oeil from Mantegna to Ryan Gander
Whether facing outwards to the world or inwards to the self, an artist is often restrained by the fr…
03 Feb 2020
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Breathing in the Desert: Yazd, Iran
,The bus that headed from northern to southern Iran passed once more through alien landscapes create…
01 Oct 2019
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Symbolic Realism
The pioneers (2) Talbot ,View of the Boulevards at Paris, 1843 William Henry Fox Talbot was in Franc…
11 Jul 2019
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The Battle for Realism
The pioneers (1) Niépce and Daguerre ,“I made a dissolution of silver nitrate, much diluted by…
28 Mar 2019
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Cinder Windows
Fenestration Observations is a series of window disquisitions by Matthew Fargo. In it, the translato…
05 Mar 2019
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Gordon Matta-Clark and Apertures
The National Museum of Modern Art, Tokyo is currently featuring the exhibition Gordon Matta-Clark: M…
17 Sep 2018
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The Bauhaus and Its Influence in Japan
…aus. ,,We heard that Kawakita also wrote books on display windows. HU Yes. The display window…
09 Jul 2021
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Dry-cured Ham Culatello in Zibello Village
At the beginning of November, I drove a car north from Parma and aimed for Zibello village. As I pas…
28 Jan 2019
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Looking at Freespace through the Windows, Part 2
The Arsenale Rozana Montiel Estudio de Arquitectura For Mexico-based architect Rozana Montiel, frees…
04 Nov 2018
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Liquid Light
Held during the Venice Architecture Biennale 2018, the exhibition “Liquid Light” present…
12 Oct 2018
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Looking at Freespace through the Windows, Part 1
The 16th Venice Architecture Biennale is currently open from Saturday, May 26 to Sunday, November 25…
07 Sep 2018
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America (1)
When we hear the term “American houses”, we may generally tend to think of timber-frame houses that …
19 Jan 2017
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Part 5: To China International Window City!
The aperture in Japanese architecture is the “ma,” or “space between objects.” The aperture in weste…
22 Aug 2018
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In New York: Windows and Looks
Since traveling to New York in the 1970s, artist Masao Gozu has spent over 40 years unveiling work t…
12 Jul 2018
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The Window is the Difference between the Life and Death of a Space
There are many things you can understand about a company’s image by looking at the way it makes use …
11 Oct 2016
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MOMAT Collection “Windows and Photography”
The Windows and Photography exhibition was held as a part of MOMAT Collection from May 24 to August …
06 Sep 2016
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The Maniac Behind The Glasshouse
Kew Gardens is a botanical research institution situated in southwest London, and is home to the wor…
29 Jun 2016
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Hintermayer
The window of a bookshop in Vienna. Books and small goods are set into the thickness of the wall, tu…
13 Apr 2018
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The scene of brilliant street
,It’s pleasant to take a walk on the city of Paris. The roads which were built in a different …
13 Jun 2016
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Osteria Baracco
The window of a restaurant in Porto Venere. The arched window is made of folding doors, the inside o…
23 Jan 2018
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WINDOWSCAPE: A Windowology Exhibition
The Tokyo Midtown Design Hub Special Exhibition titled WINDOWSCAPE: A Windowology Exhibition—The Res…
23 Apr 2014
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Corleone
The window of a restaurant in Prague, where two small tables are arranged within the thickness of th…
22 Feb 2016
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Palma
The window of a flower shop in Sarajevo, Bosnia and Herzegovina. A wooden rain shutter is stored und…
05 Dec 2017
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Part 3: Apertures for Walking Through
One way to use an aperture is to pass physical things through it. In most cases apertures are instal…
15 Nov 2017
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Thinking about Windows through Photography
Contemporary photographer Takashi Homma held a conversation on the theme of “Thinking about Windows …
17 Dec 2014
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Part 2: Apertures for View
Apertures have many purposes of uses. They are used as light sources, as ventilation, and as portals…
18 Oct 2017
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Windowology 10th Anniversary Exhibition: The World Through the Window Now Open
Enjoy the full breadth of window culture at YKK AP’s Windowology 10th Anniversary Exhibition: The Wo…
28 Sep 2017
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High-rise condos and windows—from functionality to scenery—
The Attractiveness of A View Partial Ocean View, Ocean View, Ocean Front. If, upon hearing these wor…
22 Aug 2019
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Part 1: Apertures for Light
Fleeting and weak though it is, light in Scandinavia has a mysterious kind of allure to it. Could it…
20 Sep 2017
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Societies and Fluctuations in Numbers of Windows—Some thoughts on the Question of “windows” During Times of Change
Societies with an Increase in Windows as the Modern The era of modernity was also the era of the win…
25 Jul 2019
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YKK AP presents Windowology 10th Anniversary Exhibition: The World Through the Window
Thursday, September 28 – Monday, October 9, 2017 (public holiday) @ Spiral Garden, Minato-ku, Tokyo …
10 Jul 2017
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Window Bookcase (2)
This is the second entry on the Window Bookcase Project. We at the Window Research Institute asked o…
01 Apr 2015
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Terunobu Fujimori “Holes”
Terunobu Fujimori has been producing highly original architecture that makes use of nature, such as …
15 Jun 2021
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House at Komazawa Park
“En: art of nexus” is the theme of the Japan Pavilion at the 15th International Architecture Exhibit…
27 May 2016
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Cats, Fashion, and Windows
Madoka Hattori is the director of ilove.cat, an online magazine themed on cats and creators, and a f…
25 Nov 2014
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Part 3: The Widely Variant Windows of Modern Chinese Architecture
The aperture in Japanese architecture is the “ma,” or “space between objects.” The aperture in weste…
08 Mar 2018
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Hiroshi Nakamura Windows and Affection
The following interview was held with architect Hiroshi Nakamura, who has been gaining recognition f…
19 Aug 2013
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Part 2: The Gathered Gates and Windows
The aperture in Japanese architecture is the “ma,” or “space between objects.” The aperture in weste…
14 Feb 2018
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Vol. 5: A Contrastive Linguistic Analysis of Words for “Window”—Based on Comparative Analyses of Japanese, German, English, and Italian Idioms
Linguist Yasunari Ueda looks into the origins of words that mean “window” from around the world to e…
27 Nov 2018
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Vol. 4: Windows in Italian
Linguist Yasunari Ueda looks into the origins of words that mean “window” from around the world to e…
11 Sep 2018